spacer
Saujanya books, indian books, books from india, tibetan books, tibetan texts, tibetan pecha, tibetan pechas, book store, bookstore, book shop, bookshop, book india, buy books online, online book store, online bookstore, buy books, books online, india book store, book from india, book shop india, bookshop in India, book seller in India, indian book store, online bookshop, wholesale book sellers, discount books store, indian authors books, online book store india, discount book seller, all subjects books, books from india, book publisher in india, online discount books, indian book seller, india books, book shopping, book distributor in India, wholesale book distributor
leftBar
rightBar
leftBar
rightBar
leftBar
rightBar
leftBar
rightBar
leftBar
rightBar
leftBar
rightBar
leftBar
rightBar

Welcome to www.saujanyabooks.com

spacer
 view Items
Total Title : 0
spacer
Sign In | Recommend Site
spacer
spacer
spacer
boxsearch
spacer
   
spacer
   
spacer
  Advanced Search
spacer
spacer
spacer
spacer
 
cards
spacer
 
 
 Book Details
arrow
spacer
spacer
Green Marketing and Sustainable Development / Singh, Amit Kumar & Mahanta, Priyanka
spacer
 
Green Marketing and Sustainable Development
Singh, Amit Kumar & Mahanta, Priyanka
 
  add
List Price : US$ 67.95
Our Price : US$ 54.36

You Save 20% + FREE DELIVERY WORLDWIDE
 
  recommend
spacer
 PRODUCT DETAILS
spacer
spacer
  Book ID : 44866
  ISBN-10 : 93-90692-97-0 / 9390692970
  ISBN-13 : 978-93-90692-97-2 / 9789390692972
  Place of Publication : Delhi
  Year of Publication : 2021
  Edition : (First Edition)
  Language : English
  With a Foreword by Zoramthanga.
420p., 23 cm.
   
spacer
 CONTENTS
spacer
spacer
spacer
 DESCRIPTION
spacer
The dynamic shift towards sustainability and protection of environment by the consumer has led to major changes in the marketing strategies. Marketers are focusing towards developing green products and marketing them with the help of sustainable green marketing practices, the shift towards environment protection and creation of green marketing strategies have led development for better marketing practices all over the world and in India. Green Marketing is a mechanism to achieve sustainability and environmental protection, where sustainability has become a great issue in the world and the world has become more conscious towards the environment protection. Green marketing is still in the evolving phase in India.There are lots of opportunities available for the marketers to use these practices efficiently. This would really help for a positive change if strict protocols are made by the government bodies to support and whole of the world follows the same. As it become essential for all of us to work together towards protection of our environment. The main aim of this book is to develop the conceptual and practical understanding of Environmental marketing, Green Branding, Green washing, Consumer Behavior, Electronic Banking, Green Advertising, Green Consumerism, Green Marketing Risk Management, Social Media Sustainability and other important issues relating to green marketing and sustainable development. We are of firm belief that the Book will be helpful to researchers, scholars, corporate executives, government officers, NGOs and other activist from different disciplines in conducting research and creating awareness about green marketing and sustainable development.
spacer
   
spacer
 
 
 

 

 

 
 
COPYRIGHT © 2001-2022, SAUJANYA BOOKS HOW TO ORDER I PAYMENTS I SITE MAP I FEEDBACK I LINKS I CONTACT US
Sitemap RSS Feed Sitemap    SAUJANYA BOOKS : 165-E, Kamla Nagar, Delhi - 110007 (INDIA)