Flowers are not only beautiful to look at; growing them in a large scale can be a good business proposition too. The floriculture industry in India has huge potential for generating income, employment and enhancing export earnings. According to an estimate by the Agriculture Ministry the market of flowers and ornamental plants fetches a whopping Rs 10,000 million for cultivators. The present book is designed for students taking courses in preparation for commercial, educational, or sales work in floriculture. It will also serve as a source book for operators and workers in the floriculture industry who mayor may not have formal training in floriculture. It includes key information on scientific methods of plant cultivation, flower physiology, use of plant growth substances, soils, pathogens, pests, engineering, tissue culture techniques, economic and marketing aspects of the industry.