CONTENTS:- 1. Fundamentals of Mass Communication; 2. Various Concepts of Mass Communication; 3. Development of Mass Communication; 4. Mass Communication Infrastructure; 5. Practical Aspects of Mass Communication; 6. Social Orientation of Mass Communication; 7. Social Relevance of Mass Communication; 8. Legal Aspects of Mass Communication; 9. Ethical Aspects of Mass Communication; 10. Significance of Mass Communication; 11. Significance of Writing in Mass Communication; 12. News Perception for Mass Communication; 13. News Structure; 14. Significance of News in Mass Communication; 15. Impact of Mass Communication.
DESCRIPTION
Apparently, mass communication, an attractive and heaven-on-earth discipline is one of the most challenging and tough jobs, on earth. To call a spade a spade, it is a life-long mission, the ingredients of which comprise indomitable courage, hill-strong firmness, honestly, unbiased viewpoints power of observation and analysis, ability to dichotomize the right and wrong and finally a vast collection of information and awareness to translate various ideas into a conveyable form.
