CONTENTS:- 1. Introduction. 2. Media and Modern Society. 3. Mass Media and Democracy. 4. Origin and Development of Printing. 5. Print and Electronic Media. 6. Indian News Media. 7. Communication in India. 8. Ownership of Media. 9. Role of ICTs in Journalism and Mass Communication. 10. Press Council.
The book is created for the needs of students pursuing their studies relating specially to the area of journalism and mass communication. It serve not just as an introductory manual into the rigmarole of this arena, but also as an incisive exploration into the working of the principles and duties of journalism and how its forms an integral part of mass communication, as well as familiarize them with the core issue that surround it. Relying on current trends and development, it also unearths the changes in the field, and its increasing relevance.