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Essentials of Business Environment / Aswathappa, K.
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Essentials of Business Environment
Aswathappa, K.
 
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List Price : US$ 89.71
Our Price : US$ 71.77

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  Book ID : 27727
  ISBN-10 : 93-5142-625-4 / 9351426254
  ISBN-13 : 978-93-5142-625-7 / 9789351426257
  Place of Publication : Delhi
  Year of Publication : 2017
  Edition : (Reprint)
  Language : English
  xvi, 671p., Boxes, Figs., Tables, Index, 29 cm.
   
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 CONTENTS
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CONTENTS :-
1. Global Environment. 
2. Technological Environment.
3. Political Environment.
4. Economic Environment.
5. Social-Cultural Environment.
6. Natural Environment.
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 DESCRIPTION
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Being in circulation for more than two decades, ESSENTIALS OF BUSINESS ENVIRONMENT has witnessed lows and highs of Indian businesses. The book was a bystander to the tightly controlled business environment and has been an eye-witness to the post-reforms period. During these periods, the book has captures all the changes and development clearly, comprehensively and objectively. No surprise, the book has gained acceptance across the country.

The present edition contains cases and two new features: 'Relook' and 'Applying Mind'. All the chapter have been recast, and new tables and boxed items have been added. ESSENTIALS OF BUSINESS ENVIRONEMNT is now richer in contents, more comprehensive in coverage and more contemporaneous in timing.

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