Liberalisation, Globalisation and International Business
Batra, G.S. & Dangwal, R.C. (Eds.)
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Book ID : 29851
ISBN-10 : 81-7629-363-6 / 8176293636
ISBN-13 : 978-81-7629-363-1 / 9788176293631
of Publication :
of Publication :
Language : English
xiv, 405p., Figs., Tables, Index, 23 cm.
CONTENTS:- Preface; List of Contributors; Section I: Globalisation and Its Policy Implications; Section II: Globalisation and Export Marketing; Section III: Global Trends in Accounting; Section IV: Tourism Promotion in a Global Perspective; Section V: Performance of MNCs;
When the International Business environment is undergoing rapid transformation and new linkages are sought to be enforced through the multilateral trade negotiations, there is need for restructuring the industry, agriculture and other sectors of the economy to meet the new challenges in the changing global business scenario. Introduction and implementation of various reform we have witnessed breakdown of South Asian economies and recessionary tendencies in India and abroad, there is need to strike at the root cause of the various economic problems faced by various emerging markets. Through this book on Liberalisation, Globalisation and International Business, an attempts has been made to highlight the emerging issues of globalisation and liberalization. T his book is a collection of papers contributed by management scholars and practitioners. This volume will be of great help in understanding the various complex economic issues and impact of new policy changes.