CONTENTS:- Part A: Family Business: Scope and Theoretical Analysis; Part B: Evolution of Family Business: A Historical Perspective; Part C: Case Study; Conclusion;
DESCRIPTION
In modern business strategy has become an important subject in the field of management in the 21st century. Various management groves have defined it in ways which are suitable for their study. In this book, Strat6egy and its alternatives have been defined in manner which can help analysis the desicion making process of the family businesses. Only time will tell as to what extent this is appropriate.