The bad impact of 9/11 factor on the international tourism didn't continue for long as the organizations, such as hotels, tour promoters etc., involved in promoting tourism adopted such conservation and booster measures and green practices that they were able to recoup the revenue loss and falling occupancies in the succeeding years.
In India, terrorism continues to pose a serious threat in Jammu and Kashmir. Frequent curfews and strict security measures helped to ensure that hardly any tourists came to the valley and the famous houseboats on its lakes found deserted since 1990. The number of tourists started dwindling after insurgency and the tourism almost came to naught from 1989-1990 onwards due to the turmoil situation in the state.
However, the efforts of the government and the contribution of the security forces ensured that Jammu and Kashmir is again on the tourism map. The influx of the tourists in the state has increased manifold in the recent past. This book deals with the historical survey of the state, analyses the worst of global terrorism, traces out the roots and present status about the terrorism in J&K, makes an updated and comprehensive survey about tourism in J&K till July 2005, examines the impact of terrorism on J&K tourism and finally makes the reader understand the latest developments in the State of Jammu and Kashmir with regard to tourism. The study goes to prove that there is very little impact of terrorism on the performance of tourism in Jammu and Kashmir.