Kerala, the name almost synonymous with the word 'Ayurveda', is now all set to reap the benefits of Ayurveda through health tourism. The reason for this is the popularity of Ayurvedic treatments and the manner in which Kerala is marketing Ayurveda in medical tourism. This book titled Ayurvedic Tourism is mainly aiming to focus on ayurvedic treatments, ayurvedic tourism centres, ayurvedic tourism and common problems plugged with the ayurvedic tourism. This book will be very useful to various professionals, planners, students, research scholars, academicians and stakeholders of tourism industry. |
