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Managing Intellectual Property: The Strategic Imperative / Sople, Vinod V.
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Managing Intellectual Property: The Strategic Imperative
Sople, Vinod V.
 
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List Price : US$ 21.55
Our Price : US$ 17.24

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  Book ID : 24435
  ISBN-10 : 81-203-3061-7 / 8120330617
 
  Place of Publication : Mumbai
  Year of Publication : 2006
  Edition :
  Language : English
  xiv, 330p., Annex., Gloss., Index, 24 cm.
   
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 CONTENTS
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KEY FEATURES:-
• Cites relevant cases pertaining to intellectual property disputes
• Separate chapters devoted to IP in Pharma and IT sectors, keeping in mind their growing significance
• Exhaustive glossary
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 DESCRIPTION
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Divided into three parts, this compact text elaborates on how business firms can manage intellectual property to gain competitive edge in today’s environment. Various types of intellectual property such as patents, copyrights, trademarks and trade secrets have been discussed in the text.

Besides explaining the conceptual framework and practices of IP management, the book discusses intellectual property as a strategic tool, its commercial exploitation and strategies for the risk management of IP.

Primarily intended as a text for postgraduate students of management, students of engineering (wherever IP is prescribed as subject), and those pursuing certification and degree courses in IPR, Managing Intellectual Property: The Strategic Imperative should also prove valuable for professionals and corporate decision makers.

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