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Encyclopaedia of Entrepreneurship Management (3 Volumes) / Sharma, Sandeep
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Encyclopaedia of Entrepreneurship Management (3 Volumes)
Sharma, Sandeep
 
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List Price : US$ 187.44
Our Price : US$ 149.95

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  Book ID : 17099
  ISBN-10 : 81-261-4116-6 / 8126141166
  ISBN-13 : 978-81-261-4116-6 / 9788126141166
  Place of Publication : Delhi
  Year of Publication : 2009
  Edition : (First Edition)
  Language : English
  vii, 897p., Index, 23 cm.
   
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 CONTENTS
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 DESCRIPTION
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This encyclopaedia introduces you to the processes of new venture creation and the critical knowledge needed to manage your Business once it is formed. With the help of this book, readers can follow their dreams of becoming successful entrepreneurs. The challenges of entrepreneurship, building a business plan, Marketing considerations, e-commerce and the entrepreneur, Advertising and pricing for profit, financial considerations and managing cash flow, building a competitive edge, and debt/equity and site and location considerations. For any person interested in owning, operating, and managing a small business.
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